Finally! Someone noticed that black films are marketable and decided to create an entire division dedicated to our unique brand of storytelling. I work with the publicists at Allied Marketing quite frequently during my day-to-day duties and I can tell you that they are a great group of marketers. So Kim Walters (leading the charge from Los Angeles) and Gloria Jones (holding it down in Chocolate City [Washington, D.C.]) are in pretty good company at the newly formed and launched Allied Moxie.
Now, if they would only send someone would recognize the need for a "Moxy" rep here in the New York area...
Read the article and leave me a comment letting me know your thoughts on the creation of this new division.
http://www.dmnews.com/allied-integrated-marketing-to-launch-african-american-division/article/240637/
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